Approach Communications to Foray into Celebrity Management and Engagement Services

Approach Communications to Foray into Celebrity Management and Engagement Services

 

New Delhi:  India’s leading Public Relations Agency and Marketing Communications firm, Approach Communications, ( www.approachcom.com ) which is already working for SME, Healthcare and pharma, FMCG, Films and Entertainment, real estate, art and other sectors, is foraying into Celebrity Management and Engagement Services. The fast growing Delhi based PR Agency, Approach Communications is already offering PR, Media Relations, Image Management, Events and Promotions, Digital PR and Internet Marketing and In- film Advertising services to its MNC and Corporate clients base, apart from other Marketing Communications services like Brand Management, Public Affairs services. The firm is one of the reputed PR Agency in India and has worked in Entertainment PR Sector in the past serving film productions houses and some noted celebrities. The firm has formed a division to offer Celebrity Management and Engagement Services in India to its clients, corporate companies, event management agencies etc. Approach Communications is based in New Delhi with its offices in Mumbai, Dehradun, Chandigarh and Muradnagar and a network of representatives in all the major cities of India. The pr and marketing communications agency has already chalked out a complete strategic Celebrity Management and Engagement plan for the some of its existing clients. The pr agency will work for film and sports personalities and other talent from art, culture, music etc.

 

Commenting on the Celebrity and Talent Management initiative, Sonu Tyagi, Director of Approach Communications, said “Approach Communications believes in integrated marketing communications services and we have worked in Film and Celebrity management in the past. For some time now, we have been developing our capabilities in Events, below the line promotions, online PR and Digital Marketing and celebrity management is our new initiative in this direction. We will not only offer Celebrity Management and Engagement services but we will also focus on Celebrity PR and Promotions services.

Approach Communications, which is just in 4 year of operations; have already handled leading companies, entertainment and social sector clients. The agency is present in 5 cities of India with its headquarters in Delhi. Agency has handled accounts like Rathi Thermax, U.S.Writopia, SOS Children's Villages of India, Aaliya Productions, Greentech Foundation, General Motors,{ Regional}, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others. The company is already having a division for Healthcare PR and Communications services and starting a new domain for Celebrity management and engagement services in India.Agency is very excited about future prospects and soon entering in publications in a big way. Agency has already carved a niche in strategic rural communications services and pitching for new clients are already on. Agency has worked across industries like FMCG, Healthcare, Lifestyle, Entertainment and Films. Approach Communications has full fledged operations in Celebrity Management and Below the Line Promotions services as well.

Contact for More Info:

Sonu Tyagi at   Approach Communications

9212446210 / 011- 43552970              

Email: approachpr@gmail.com

Visit us at   www.approachcom.com

 

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Approach Communications to Offer Specialized PR and Communications Services for Educational Sector

  Approach Communications to Offer Specialized PR and Communications Services for Educational Sector

 

New Delhi/ Dec 19:  India’s leading PR, Media and Marketing Communications agency, Approach Communications, which is already working for SME, Healthcare and pharma, FMCG, Films and Entertainment, real estate, art and other sectors have formed a specialized division to offer PR, Media, Events and total marketing communications solutions  for Educational clients and Institutes spread all over India. The growing PR Agency which is based in New Delhi with its offices and representatives in all the major cities of India will be offering specialized PR and Communications solutions to the ever growing Education industry.  The pr agency has already chalked out a complete strategic PR plan for the education business. Approach Communications will also offer Event planning, PR and Management solutions to educational institutes.

 

Commenting on this initiative, Sonu Tyagi, Director, said “Educational Business in India is growing at a fast pace and this is the right time to offer strategic initiative to the education industry with our strong PR and Marketing Communications initiative. We have seen that most of the institutes use communications as the case in FMCG Industry and we want to change this and will be offering more suitable tools to reach out to the students in the country. It will save the efforts and money to reach out to an audience. The PR Agency will offer PR, Media Relations, Image Management, Promotions, Events, Newsletter publishing and targeted marketing practice solutions to give a fresh perspective to educational pr in India. We will tap all Delhi, Ghaziabad, Gurgaon, Faridabad, Meerut, Dehradun and other areas based Institutes in the beginning. We will work with Schools, Management institutes, Universities and other educational units”

 

Approach Communications has already worked for few educational brands in the past. Apart from this educational PR Initiative, Delhi based PR Agency is also coming with a Directory and Career guide for Western Uttar Pradesh students which will be on stand in March next year.

 Approach Communications, which is just in 4 year of operations; have already handled leading companies, entertainment and social sector clients. The agency is present in 5 cities of India with its headquarters in Delhi. Agency has handled accounts like Rathi Thermax, U.S.Writopia, SOS Children's Villages of India, Aaliya Productions, Greentech Foundation, General Motors,{ Regional}, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others. The company is already having a division for Healthcare PR and Communications services and starting a new domain for Celebrity management and engagement services in India.

 

Agency is very excited about future prospects and soon entering in publications in a big way. Agency has already carved a niche in strategic rural communications services and pitching for new clients are already on. Agency has worked across industries like FMCG, Healthcare, Lifestyle, Entertainment and Films. Approach Communications has full fledged operations in Celebrity Management and Below the Line Promotions services as well.

Contact for More Info:

Sonu Tyagi at   Approach Communications

9212446210                 

Email: approachpr@gmail.com

Visit us at   www.approachcom.com

 

 

 

Approach Communications to Foray into Education through “Approach Academy”

News Release

 

Approach Communications to Foray into Education through “Approach Academy”

 

New Delhi/: Delhi headquartered  India’s leading PR, Media and Marketing Communications agency, Approach Communications, which is already working for SME, Healthcare and pharma, FMCG, Films and Entertainment, real estate, art and other sectors, is foraying into education business through its new venture “ Approach Academy”. Approach Academy will set up its own institutes in the country to offer practical training courses in PR, Media, Advertising, Digital and Internet Marketing, Events and Promotions, Brand Management, Healthcare Communications and Marketing Management, Medical Tourism,  Rural Marketing and Communications, Marketing Communications, Publishing and Life skills related courses in Communications skills, English Language and Personality development apart from other job oriented professional training courses in sun rising industries like Retail, TV Productions and other Celebrity management. The fast growing Indian PR Agency which is being headed by media professional Sonu Tyagi, is setting up its first company owned Institute in Delhi which will be ready in next two months. Approach Communications will be setting up these academies in other offices locations as well like Mumbai, Ghaziabad, Lucknow, Chandigarh, Dehradun as well where the company is already having the operations. Approach Academy will also train its own employees in media relations, PR, Image Management and other disciplines. More information can be accessed on www.approachacademy.com and www.approachcom.com

 

“Approach Academy” is a first of its kind initiative to train the practicalities of growing PR, Media and marketing communications professions. The PR Agency is also discussing with some world’s leading PR and Media institutes for a possible tie up. Approach Communications will also bring the renowned authorities in PR, Media Relations, Brand Management, Internet and Digital Marketing from all over the World time to time. The academy will also train industry professionals to hone their skills through short term training courses. The faculty of the Approach Academy will be   a mix set of professional and academicians but the emphasis will be on the practical training and bright students will be recruited in the company itself.  Despite so many media and mass communications institutes in the country, it is felt that they are not training the students for the real and practical PR exercise. The advisory board of the academy will comprise the top PR, Media and marketing professionals.

 

Commenting on this initiative, Sonu Tyagi, Director of Approach Communications and Approach Academy  said “Educational Business in India is growing at a fast pace and this is the right time to enter the growing industry as well as setting a new standard of practical PR and Communications training in the fast growing PR Industry. We interact with the mass communications students on the regular basis and most of the students even are not aware what a PR Agency does and how. This is the level of training and education going on in the industry right now whereas the PR and media industry have to waste its resources and time again on these students.

Approach Communications has already worked for few educational brands in the past. The company is also offering specialized PR and Marketing expertise to the education industry. Apart from this educational PR Initiative, Delhi based PR Agency is also coming with a Directory and Career guide for Western Uttar Pradesh students which will be on stand in March next year. It is also launching three web portals like www.goruralindia.com, www.gomedicalindia.com and one related to spiritual segment which will be online soon. Approach Communications, which is just in 4 year of operations; have already handled leading companies, entertainment and social sector clients. The agency is present in 5 cities of India with its headquarters in Delhi. Agency has handled accounts like Rathi Thermax, U.S.Writopia, SOS Children's Villages of India, Aaliya Productions, Greentech Foundation, General Motors,{ Regional}, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others

Contact for More Info:     Sonu Tyagi at   Approach Communications 9212446210 /43552970 

Email: approachpr@gmail.com  Visit us at www.approachcom.com   www.approachacademy.com

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Breaking News

Hi, All,

despite, i am a part of the PR Industry, i feel very sntrongly to write on the media matters. When i was just out of the college, i had big dreams of making it big in the world of media. As soon as i came to know about the reality, every dream was just shatterd. Now, as i am heading a communications company somtime i find it very difficult to do the things i never want to do. I will not go in the details but.
Lets talk about breaking news which is breaking the norms of the news all the time. After all, i dont know what is breaking news these days. Rakhi Sawant dil has been broken by his boyfriend and this was breaking news on most of the channels showing her tears. Not only this, his boyfriend went to chat up with her with the whole media taking it as an PR opportunity. and what about the media. Ok, i can understand that Rakhi is publicity hungry and all these news channels have made her a celebrity but do you people think that she is worth the coverage she is getting these days. All this drama is being done to gain TRPs but i doubt that these gimmicks are creating any TRP for the channels as the viewers are not really interested in these dramas. When i switch to news channels i am looking for serious news only. Here all these copy cat channels have started showing comedy circus. The name is realy very apt as it seems that all the judges and participants are a part of jungle laughing without any valid reason be it Sidhu and Archana Puran singh. News channels are facing the lack of quality programming. It is not easy to run a 24 hours channel as it needs a great deal of programming.But news channels have found out a new way of filling these significant hours with the free programming but it is news. No way.

Lets see what is te breaking news now on the news channel bye.

Reality Shows

These days every channel is gung ho about the reality shows. It seems the new programming funda for the channels which are finding it difficult to engage viewers. Even a segment has been opened by then and it is kids. There is nothing wrong in targeting kids as they are big chunk of the viewers but the problem i think is the behavioral change it creates in the kids. As every one wants to become star these days, even the kids have started dreaming about the starry things at the tender age of 10 or 15. It is ok that every one has to be ambitious but not at the age of playing. It seems that it will have an adverse impact on the psychology of the kids who are prone to glamor these days because of the tv channels.